The ‘Go Home’ Van

The UK Home Office recently embarrassed itself by paying for vans to drive around with the following slogan on them:

“In the UK illegally? GO HOME OR FACE ARREST!”

Something should be painfully obvious, the advertising campaign these vans were transmitting was not aimed at immigrants. No sane person could possibly think that a sign telling illegal immigrants to go home would make them leave the country.

The signs were aimed squarely at white british people. They were designed to stoke a feeling of reflexive scapegoating that some elements of our government can build spin on.

The most serious tactical mistake in all this is that it probably benefited UKIP more than anyone in the coalition government.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: